Date/Time
Date(s) - 06/11/2025 - 07/11/2025 10:00 am - 1:30 pm
Audience:
NARTI Training & Development
The Qualitative Case Study in Business and Management Research
with Professor Emmanuella Plakoyiannaki
6-7th November 2025
(10.00-13.00 UK time, both days)
Summary:
This workshop will take place in-person over two half days. It elaborates on various aspects of qualitative case study research and publishing qualitative (case) scholarship.
It provides an overview of recent trends and debates on the case study in business and management scholarship. The case study is a methodology of choice for qualitative management researchers, but what are the different options that researchers have when designing a case study? As researchers, how can we theorize from case studies? How can we assess the quality of a case study? This workshop will consider and problematise the ‘disciplinary convention’ to case study in business and management research.
Moreover, this workshop demystifies the publication process of qualitative (case) research and offers guidance to early career researchers on how to publish their work in business and management outlets. The workshop will address the following questions: What are the reasons for rejection in top tier journals? What is the key criticism that qualitative submissions attract? How can we address such criticism?
Detailed course notes, examples and relevant literature will be provided to workshop participants.
About the instructor:
Emmanuella Plakoyiannaki is Chair of International Business at the University of Vienna, Austria, and Visiting Professor at Leeds University Business School, UK, and the University of Turku, Finland. She serves as Associate Editor of the British Journal of Management and is a Fellow of the British Academy of Management (BAM) and the European Academy of International Business (EIBA). In 2021, she received the Journal of International Business Studies (JIBS) Decade Award for her co-authored article, “Theorising from Case Studies: Towards a Pluralist Future for International Business Research.
Places are limited on this workshop. If you would like to register for this workshop, and you are able to fully commit to attending and participating, please register here: https://forms.office.com/e/tyt2arf0RD